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5 killer local websites worth taking a look

Battle MediaLab Website: Great Demo Reel!

Battle MediaLab Website - Great Demo Reel:

Websites are like feelings. Everyone has them, but some are better than others.

Determining what makes a great website isn’t a matter of taste, it’s a matter of purpose and matching the brand personality. Graphics and navigation are not the driving force for a good site now. Viewer engagement is now fundamental.

Dynamic content, ease of use, an information architecture that is intuitive and doesn’t have to be figured out or learned, speed to content, and integration of social and rich media for interaction are the new demands for good sites.

Most of all, sites have to be real and true to the brand. No more staged stock photos of happy people. So here are some local sites that I thought matched their brand, invited engagement, and were easy to view and use.

Click Here to see the rest of the article and the 5 sites:

5 killer local websites worth taking a look.


Filed under: Content Development, Content Marketing, Lead Generation, Traffic, Websites, Writing, , , ,

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R. Michael Brown
Marketing Consultant, Public Relations Consultant, Freelance Writer: West Palm Beach, Florida

"I help organizations increase sales, and pump up the value of their brand, using media, for the lowest cost per customer."

Digital Marketing and Public Relations consultant, writer, and producer with over 20 years experience launching brands like DiVosta Homes, IBM Multimedia, Nextel, Motorola business and government sector, and SunFest Jazz Festival.

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