Newsletter postcards are the best way to attract an audience with direct mail. This piece brought a record crowd to the Annual Meeting. It doesn’t look like we are “selling” but the Annual Meeting is the biggest event to get memberships to the organization. The larger the audience, the more members renew or sign up for membership.
Guess how much it cost to produce, print, and mail?
The cost is much less expensive than printing a folded newsletter that has a tab or comes in an envelope, postage is cheaper, and readership/response is much greater because the receiver doesn’t have to open anything to get to the content.
You can do them in any size card. This is 8 1/2″ x 11″. I also like 5 3/4″ x 11″.
Like what you see? Go to my “Box” for shared files on the right and download a PDF to show others. And if you need help creating a newsletter postcard campaign or content marketing program to increase traffic, leads, or prospects, contact me today! MikeBrown@BrownLtd.com Print works when you use it the right way!
Contact me today to find out how much it cost to produce, print, and mail town-wide!